There are web sites... and then there are WEB SITES. The difference? The right look. The right voice. The right technology. In short: If you want to attract customers and do great business on the web, you've got to be e-enabled, e-friendly and e-credible. Your site should be an extension of your business, one that fully and easily interacts with customers. And the Creative Advantage, inc. has the experience and capabilities across all disciplines to make that happen. We can design the optimum information architecture, write and produce content that has the perfect mix of information, functionality and flash and deliver it all in a package programmed to integrate into your technical and business systems.

We can even help promote your site by creating and placing targeted banner ads online in places where your customers and suppliers spend most of their time.

For a hard-hitting, direct delivery of your business message, e-Campaigns are one of the most effective uses of e-technology. Whether it's an e-newsletter or e-mail based advertising – you'll know (based on click-through metrics) which of your target audience shows an interest, and what their interests are! That's right – no forms or surveys for them to fill out. Just by tracking what pages they're hitting from your e-Campaign gives you all the information you need to better serve your client base. It's one of the fastest growing, most cost effective means of reaching your customers. Let us help your business tap the power of today's e-technology!

And if you're looking for an e-everything approach, consider our digital asset management capability. Quite simply, this service enables you to store, search, view and download any electronically saved document, photo, video file, brochure, logo artwork, technical drawing, or any other "asset" your company has invested in. Think of the time and money saved by maintaining a current, centralized electronic filing system that gives employees and other authorized personnel instant access to these files through an internet or intranet site. Bottom line - it saves time, money and keeps your public information current.

At the Creative Advantage, inc., our "one-stop" e-expertise can give the edge you need with customers, suppliers, employees, media and investors. Now THAT's a website!

If you are ready to think differently about how to sell your products, get your message across and reach new customers, we can help. Put our experience to work for you. Call us at 518-370-0312 or e-mail us at
contact@creative-advantage.com

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